Oklahoma City Thunder star Shai Gilgeous-Alexander officially launched his signature shoe on Thursday, kicking things off with a hands-on release in Toronto. While the day started in Canada, it ended for Gilgeous-Alexander in New York City at a taping of The Tonight Show With Jimmy Fallon, where Gilgeous-Alexander dropped some news regarding his shoes. Shai Gilgeous-Alexander made an appearance at a KITH store in Toronto on Thursday morning to celebrate the launch of his signature shoe, the Converse SHAI 001 “Butter.” “The story with the SHAI 001, if I had to title the book, would be versatility,” Shai Gilgeous-Alexander said of the launch during NBA All-Star Weekend.
